High Praise for BrandStars™

"BrandStars™ helped us put real enthusiasm behind some product innovations we were introducing at Best Buy. Before that, there wasn't a huge background of understanding among the people on the floor because no one had ever seen these products before!"

Erika Vallecorsa
Whirlpool Fabric Care
Best Buy Team

"We were looking for a way to get the retailers pumped up about an innovation in microwaves…to get behind our effort to bring some new thinking to consumers. BrandStars™ created interest and got them pumped about learning to sell it."

Chuck Martin
Whirlpool Food Prep

BrandStars™ creates goodwill between sales people and your
brands and your products

BrandStars™ works because learning is immediately reinforced. Participants know right away if they’ve passed the quiz, and their reward is sent directly to their home. That simple exchange builds good will between your brand and the sales people that are so important to your products’ success.

BrandStars™ captures the hearts and minds of front line sales people so they know and want to focus consumer attention on your products. The result is share of mind on the sales floor, share of mind that inevitably becomes share of market.

BrandStars™ not only creates, strengthens and rewards the commitment on the sales floor, but across higher levels of your trade partner’s organization as well.

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